Customer Data Platform


Take the next step to understanding the importance of bringing your data together with Sitecore CDP. Download the guide today.


Brands need to personalize experiences throughout the customer lifecycle, including marketing, sales, and service. Many fail to get off the starting blocks because they struggle to bring together all their customer behavioral, business applications, and transactional data.

Why should you care?

The Sitecore Customer Data Platform (CDP) sits at the heart of a company’s tech stack. It connects every data source, breaking down data silos and enabling a robust view of every customer at every touchpoint.

A critical component to the CDP is Smart Hub, which activates your data with drag-and-drop AI decision models, full stack testing, and real time personalization that deliver the best experience.

Do any of these pain points sound familiar?

  • Manage day-to-day running with minimalsupport from your IT department
  • Capable of collecting data from multiple sources such as servers, CRM and email, while unifying the data to create indivual profiles
  • Web-based UI that allows marketers to segment customers into customer audiences
  • Accessible to external systems where data can be shared through email, apps, social media, web and mobile

Did we spark your interest?

Get a closer look with an expert-led tour of the CDP. Simply provide your information below and we’ll be in touch with you right away.