Transformation Digital

The integration of artificial intelligence (AI) in e-commerce is changing the way you can serve your customers. But how dependent can you become on AI technology? Is there a risk of losing all ownership of your solution and being locked into a specific technology?

11.3.24

BY JAKOB HUUS ANDREASEN

This article explores the dual benefits of leveraging AI to improve business processes. We delve into order management and the routing of service requests and building the AI solution on specific technologies (e.g., Microsoft Azure and ChatGPT), so you get total ownership and a future-proof AI solution.

 

ChatGPT start page


1. Optimization of Business Processes


AI acts as a catalyst for efficiency in e-commerce by revolutionizing and automating key business processes. For instance, order handling - a critical aspect of any online business - can benefit greatly from AI-driven algorithms, which streamline inventory management, reduce processing times, and improve the error margin in order executions. At the same time, the routing of service requests becomes more intelligent, offering your customers faster responses, personalized interactions, and ultimately greater customer satisfaction. The implementation of artificial intelligence results in operational agility, reduced costs, and greater customer satisfaction, giving you a competitive edge.

If you start soon, that is!

2. Utilize AI for Your Existing Systems – And Get Started Faster!


As the development and use of artificial intelligence rapidly advances, it's important that you start exploring the possibilities of leveraging it yourself. Otherwise, your competitors will quickly gain an edge.

However, instead of spending extensive resources searching for possible AI investments, it might be a good idea to look at the low-hanging fruits first.

Systemized mail convolutes

Did you know that it's possible to systematize your entire email inbox? By using available Generative Language Models (like ChatGPT), the systems can automatically learn to "label" received emails as either invoices, orders, return requests, or sales offers. With a few clicks, your service and sales departments can complete tasks with lightning speed.

This also means that neither employees nor customers need onboarding because you continue to use the same tools as before. Therefore, you can also get up and running faster with a customized solution built around your existing business processes.

3. Let your AI Solution stay your AI Solution


Alpha Solutions’ AI solutions are built on technologies that give you a unique advantage. Unlike proprietary solutions, our customers own the entire AI ecosystem. This means the solution itself, the data it processes, and the intelligence it accumulates over time, are yours. This ownership extends beyond your current e-commerce platform. Therefore, if you need to replace your e-commerce engine in the future, you can transfer the solution to new platforms, such as moving from Salesforce to SAP, or vice versa.

The strategy ensures that your AI capabilities remain intact as your business evolve and grow. You’ll get a smooth transition without the risk of losing critical insights or devaluing your investments.

Adaptability is important - also when it comes to AI


In the ever-evolving landscape of e-commerce and service, AI emerges as a transformative force. It can offer you advantages here and now – but it's also a future-proof investment if you do it the right way.

See our solution as a strategic investment for those who want to be successful and flexible in an increasingly dynamic market. With the right choice of technology, you are not only optimizing your business processes. You also get full ownership of your solution.

Looking forward, the synergy between AI, specific technologies, and customer-centered solutions promises not just efficiency for today but adaptability to tomorrow's challenges. Whatever they might be.

Do you also want to leverage the potential of AI? Contact us to learn more.

 

BJØRN MØLSTER

Managing Director