As AI becomes more agentic and less predictable, the customer journey is no longer fully in your control — but your product data is.
However, is your data ready for what's coming next? Are your processes set up for AI?
This event is designed for forward-thinking leaders who want to understand how to anchor their digital strategy in high-quality product data while leveraging AI to automate, optimize, and scale processes across the organization.
Together, we’ll have honest discussions about how PIM can act as the operational backbone for AI-driven workflows.
You’ll leave with practical insights, real examples, and a clearer view of how far automation with AI can take your business today — and what it takes to get there.
What you’ll get out of this session
A clearer understanding of how agentic AI is reshaping product and customer journeys
Practical learnings on using PIM as the foundation for AI-driven processes
Insights into how to better utilize product reviews and feedback loops
A framework for governance, security, and enterprise AI readiness
Real examples of automation using LLMs and integrated workflows



